GoHighLevel LC Phone Pricing Per Minute 2026: The Complete Agency Cost Guide

LC Phone is GoHighLevel's built-in telephony system. Every call, SMS, and MMS sent through GHL flows through LC Phone, and every one is billed as pay-as-you-go outside your monthly subscription. Understanding the exact rates — and the variables that change them — is essential before deploying GHL at any serious volume.

This guide gives you every LC Phone rate for 2026, explains the mechanics behind the costs, and shows you how to calculate what your agency will actually pay.

#What Is LC Phone?

LC Phone (Lead Connector Phone) is GoHighLevel's proprietary telephony layer, built on Twilio's carrier infrastructure. It is available on all GHL plans — Starter, Unlimited, and Agency Pro — and requires no separate Twilio account. You provision phone numbers inside GHL, load a wallet balance, and usage is deducted automatically as calls and messages occur.

LC Phone and a direct Twilio account charge at the same underlying rate. GoHighLevel does not add a markup on phone or SMS usage — you pay Twilio's rate, processed through GHL's wallet.

#LC Phone Voice Call Rates (2026)

#Outbound Calls: $0.0210 per minute

Outbound calls are billed at $0.0210 per minute. This rate covers two legs that run simultaneously:

• Outbound call leg: $0.014/min — the connection from GHL to the number you are calling
• Dialer leg: $0.004/min — the connection from GHL's web app or mobile app to your agent's device

Both legs are billed for the full duration of the call. A common budgeting mistake is calculating only the outbound leg and seeing the actual bill come in higher than expected.

Example: a 5-minute outbound call costs $0.105. An agent making 100 outbound calls per month averaging 4 minutes each generates $8.40 in voice costs for that sub-account.

#Inbound Calls

Inbound to local numbers: $0.0128 per minute

Inbound to toll-free numbers: $0.0220 per minute — toll-free inbound is higher because the call recipient (your business) covers the carrier cost rather than the caller

#Conference Calls

Conference calls: $0.0018 to $0.0040 per minute per participant, depending on region. A 3-person conference for 10 minutes costs between $0.054 and $0.12 total.

#Phone Number Rental

• Local US number: approximately $1.15/month
• Toll-free US number: approximately $2.15/month
• UK local number: approximately $1.00/month (Twilio international rates apply)

US and Canada accounts receive a 10% discount on phone number rental, voice calls, and SMS usage, applied automatically.

#LC Phone SMS and MMS Rates (2026)

#SMS: $0.0079 per Segment

Both outbound and inbound SMS cost $0.0079 per segment. Many agencies overlook that inbound messages — replies from contacts — are billed at the same rate as outbound.

Understanding message segments:

• Standard SMS under 160 characters using GSM-7 characters: 1 segment ($0.0079)
• Messages over 160 characters: split into multiple 153-character segments, each billed separately
• Messages containing emojis or Unicode characters: maximum 70 characters per segment

Example: a 300-character follow-up message splits into 2 segments and costs $0.0158. An automated sequence sending 3 messages per lead, each around 120 characters, costs $0.0237 per lead contact in SMS fees alone.

#MMS: $0.0200 per Message

MMS messages — images, videos, or files — cost $0.0200 each regardless of file size. MMS is supported in the US and Canada only. International contacts must receive plain text SMS.

#A2P 10DLC Registration: Mandatory for US SMS

Before sending any business SMS to US numbers through LC Phone, you must complete A2P 10DLC registration. This is a US carrier regulatory requirement enforced by AT&T, Verizon, T-Mobile, and other major carriers. Unregistered numbers have their messages filtered or blocked silently — the send appears successful in GHL, but the message never reaches the contact.

#Registration Costs

• Brand registration: $4 one-time per organisation
• Standard campaign registration: $15 one-time
• Ongoing campaign fee: $10/month for some campaign types (primarily promotional)
• Campaign vetting (optional): $15 one-time — increases daily throughput from ~1,000 to ~10,000 messages per number

Budget $19–$34 upfront per client number for initial setup. This is a regulatory cost passed through at cost — GHL does not profit from A2P registration fees.

#Throughput Limits

• Standard registered campaign (no vetting): approximately 1,000 messages per day per phone number
• Vetted campaign: up to 10,000 messages per day per number
• Sole Proprietor registration (for individuals): lower limits, $0 registration cost

For most lead nurture sequences, 1,000 messages per day per number is sufficient. High-volume agencies broadcasting to large lists across a single sub-account should add vetting.

#2026 Carrier Fee Changes

Two significant carrier fee increases took effect in early 2026:

AT&T: carrier fee increase effective 1 April 2026, applying to all US SMS delivered to AT&T subscribers.

Verizon: carrier fee increase effective 1 May 2026, applying to all US SMS to Verizon subscribers.

Carrier fees are per-message charges applied by the recipient's carrier on top of LC Phone's base rate. They are passed through to your GHL wallet at cost — no GHL markup. The per-message increase is fractions of a cent, but at 10,000+ messages per month the cumulative impact is measurable. If you quoted SMS costs to clients before April 2026, update your estimates.

#How to Calculate Your Monthly LC Phone Bill

Use this formula for each sub-account:

• Voice (outbound): calls × average minutes × $0.0210
• Voice (inbound): calls × average minutes × $0.0128
• SMS (outbound): segments × $0.0079
• SMS (inbound): segments × $0.0079
• MMS: messages × $0.0200
• Number rental: numbers × $1.15/month

#Example: Single Active Sub-Account (Lead Gen Client)

Monthly activity: 200 outbound calls (3 min average), 100 inbound calls (2 min average), 800 outbound SMS, 200 inbound SMS, 1 phone number.

• Voice outbound: 200 × 3 × $0.0210 = $12.60
• Voice inbound: 100 × 2 × $0.0128 = $2.56
• SMS outbound: 800 × $0.0079 = $6.32
• SMS inbound: 200 × $0.0079 = $1.58
• Number rental: $1.15

Total for this sub-account: approximately $24.21/month

Across 10 similar sub-accounts: approximately $242/month in total LC Phone usage on top of the GHL subscription fee.

#Rebilling LC Phone Costs to Clients

On the Agency Pro plan ($497/month), you can rebill clients for LC Phone usage at a markup you set inside GHL's billing system. This turns your infrastructure cost into a revenue stream.

Example markup structure:

• Your outbound SMS cost: $0.0079 → charge client $0.012 (52% margin)
• Your outbound call cost: $0.0210/min → charge client $0.035/min (67% margin)
• Your inbound SMS cost: $0.0079 → charge client $0.010 (27% margin)

For a client generating $24/month in LC Phone usage, a 50% average markup adds approximately $12/month in pure margin on top of their subscription fee. Across 20 clients, this generates approximately $240/month in additional revenue with no additional work.

#LC Phone vs Direct Twilio: Which Should Your Agency Use?

Both options run on the same Twilio infrastructure at identical rates. The decision comes down to operational preference:

#Use LC Phone if...

• You want phone management entirely inside GHL with no external account to maintain
• You are provisioning numbers for multiple client sub-accounts at scale
• You want usage billed from a single GHL wallet rather than managing separate Twilio balances
• You want to use Agency Pro rebilling to charge clients for usage at a margin

#Use Direct Twilio if...

• You need to port numbers out of GHL independently — LC Phone numbers are tied to GHL's Twilio account
• You need granular per-sub-account usage reporting outside of GHL's dashboard
• You need advanced IVR, SIP trunking, or custom call routing logic not available in GHL's workflow builder

For the vast majority of marketing agencies, LC Phone is the correct choice. Direct Twilio is only worth the added complexity if you have specific requirements LC Phone cannot satisfy.

#Frequently Asked Questions

#Is LC Phone included in the GoHighLevel monthly fee?

LC Phone is available on all plans at no additional subscription cost. However, every call, SMS, and MMS is billed separately as pay-as-you-go usage from your GHL wallet. There are no bundled minutes or messages on any plan.

#Why did my outbound call cost more than expected?

Outbound calls have two legs. The $0.0210 per minute rate covers the call to the recipient ($0.014) plus the dialer leg from the GHL web app or mobile app to your agent ($0.004). Both legs run for the full call duration. A 10-minute call costs $0.21, not $0.14.

#Do I get charged for inbound SMS?

Yes. Inbound SMS costs $0.0079 per segment — the same rate as outbound. Every reply your contacts send to your GHL number is billed. This catches agencies off guard when running high-volume campaigns that generate significant reply traffic. Budget for inbound SMS as part of your usage estimate.

#What is the minimum wallet balance I should keep?

Set up auto-recharge on your GHL wallet. If the balance reaches zero, outgoing calls and messages fail silently — GHL shows the send as attempted but the contact never receives anything. Recommended auto-recharge thresholds: $20 minimum for small accounts, $100 minimum for agencies running 10+ active sub-accounts with daily automation.

#How does the US/Canada 10% discount work?

Accounts with a US or Canada billing address receive a 10% discount on all LC Phone charges — phone number rental, voice calls, and SMS. This is applied automatically with no action required. It does not apply to international calling or SMS to destinations outside the US and Canada.

#Is LC Phone available for UK numbers?

Yes. UK local numbers are available through LC Phone at approximately $1.00/month rental, with calling and SMS rates based on Twilio's published international pricing for the UK. UK rates are higher than US rates. Check Twilio's current pricing page for exact UK-specific per-minute and per-message rates, as these follow Twilio's international rate schedule.